Cat Food in Venezuela

Euromonitor International, November 2012, Pages: 24

The growing interest of the Venezuelan population in owning pets is derived from emotional reasons. In this sense, pets are seen as family members who must be cared for and pampered. Cats are more widely accepted for reasons of convenience and hygiene considerations, especially for small households. Cat ownership has led not only to an interesting market for companies competing in pet food, but also for people who provide services related to their care such as spas for cats, which have become...

Euromonitor International's Cat Food in Venezuela report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Cat Treats and Mixers, Dry Cat Food, Wet Cat Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Cat Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

CAT FOOD IN VENEZUELA
Euromonitor International
November 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 1 Cat Owning Households: % Analysis 2007-2012
Table 2 Cat Population 2007-2012
Table 3 Cat Food Prepared vs Non-prepared Gap: % Analysis 2007-2012
Category Data
Summary 1 Cat Food by Price Band 2011
Table 4 Sales of Cat Food by Category: Volume 2007-2012
Table 5 Sales of Cat Food by Category: Value 2007-2012
Table 6 Sales of Cat Food by Category: % Volume Growth 2007-2012
Table 7 Sales of Cat Food by Category: % Value Growth 2007-2012
Table 8 Sales of Premium Cat Food by Category: Value 2007-2012
Table 9 Cat Food Company Shares 2007-2011
Table 10 Cat Food Brand Shares 2008-2011
Table 11 Cat Treats Brand Shares 2008-2011
Table 12 Forecast Sales of Cat Food by Category: Volume 2012-2017
Table 13 Forecast Sales of Cat Food by Category: Value 2012-2017
Table 14 Forecast Sales of Cat Food by Category: % Volume Growth 2012-2017
Table 15 Forecast Sales of Cat Food by Category: % Value Growth 2012-2017
Executive Summary
Growing Venezuela Pet Population Boosts Sales of Pet Care Products
Pet Ownership Boosts An Interesting Market for People Who Provide Services Related To Pet Care
Multinational Companies Lead Pet Care Sales
Non-grocery Retailers Continue To Record Positive Growth in 2012
Strong Growth Projected for the Forecast Period
Key Trends and Developments
Constrained Purchasing Power Limits Development of Health and Wellness Pet Food
Pet Food Sees Real Value Growth in Spite of Soaring Inflation
Changing Demographics Drive Rising Pet Populations
Pet Food Industry Led by Multinational Companies, But the Balance Is Tipping
Restricted Access To Foreign Currency Continues To Jeopardise Innovation Process
Market Indicators
Table 16 Pet Populations 2007-2012
Market Data
Table 17 Sales of Pet Care by Category: Volume 2007-2012
Table 18 Sales of Pet Care by Category: Value 2007-2012
Table 19 Sales of Pet Care by Category: % Volume Growth 2007-2012
Table 20 Sales of Pet Care by Category: % Value Growth 2007-2012
Table 21 Pet Food Company Shares 2007-2011
Table 22 Pet Food Brand Shares 2008-2011
Table 23 Dog and Cat Food Company Shares 2007-2011
Table 24 Dog and Cat Food Brand Shares 2008-2011
Table 25 Sales of Dog and Cat Food by Distribution Format: % Analysis 2007-2012
Table 26 Sales of Dog and Cat Food by Category and Distribution Format: % Analysis 2012
Table 27 Sales of Pet Care by Distribution Format: % Analysis 2007-2012
Table 28 Sales of Pet Care by Category and Distribution Format: % Analysis 2012
Table 29 Forecast Sales of Pet Care by Category: Volume 2012-2017
Table 30 Forecast Sales of Pet Care by Category: Value 2012-2017
Table 31 Forecast Sales of Pet Care by Category: % Volume Growth 2012-2017
Table 32 Forecast Sales of Pet Care by Category: % Value Growth 2012-2017
Sources
Summary 2 Research Sources

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