The decision to switch emergency contraception products from RX to OTC has had only a limited impact on the fortunes of retailers and producers of such products in Lithuania. Although sizeable budgets were assigned for emergency contraception products following the switch in 2009, the global credit crunch and the collapse of the overheated economy prevented the area from achieving its potential. In 2011, spending on product promotion fell as priorities shifted towards larger areas – a...
The Emergency Contraception in Lithuania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Emergency Contraception market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.