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Financial Cards and Payments in Indonesia

Euromonitor International, Aug 2010, Pages: 66


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Following the global financial crisis, in 2009 many financial card issuers in Indonesia scaled back their promotional activities, especially those aimed at potential customers or new cardholders. Many card issuing banks switched the focus of their promotional strategies from attracting new cardholders to stimulating card usage and transactions amongst existing consumers. In collaboration with major shopping malls, for example, a number of banks held so-called ‘midnight shopping’ events,...

The Financial Cards and Payments in Indonesia report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Financial Cards in Circulation, Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Consumer Finance industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.





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