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Hair Care in Tunisia

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    Report

  • 21 Pages
  • May 2023
  • Region: Tunisia
  • Euromonitor International
  • ID: 1345862
Due to the economic crisis, the parallel market and smuggled products are increasing in Tunisia. One of the categories that is most affected by the presence of illicit trade is salon professional hair care. In 2022, the number of products illegally imported from Libya and Algeria experienced a marked increase. Legitimate international brands went out of stock but were available in the parallel market. Several hair salons began buying smuggled products for their cheaper prices compared to regular...

The Hair Care in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners and Treatments, Hair Loss Treatments, Perms and Relaxants, Salon Professional Hair Care, Shampoos, Styling Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Hair Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
The publisher has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

HAIR CARE IN TUNISIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • The parallel trade characterises salon professional hair care
  • Mass brands dominate hair care in Tunisia with premium products focusing on niche categories such as perms and relaxants
  • Conditioners and treatments performs well in 2022 due to growing consumer demand
PROSPECTS AND OPPORTUNITIES
  • Hair care remains an important category in the beauty and personal care market in the country with the competitive environment becoming increasingly intense
  • Modern grocery retailers support the distribution of hair care products over the forecast period
  • Natural and herbal hair care products remain trendy over the forecast period
CATEGORY DATA
  • Table 1 Sales of Hair Care by Category: Value 2017-2022
  • Table 2 Sales of Hair Care by Category: % Value Growth 2017-2022
  • Table 3 Sales of Hair Care by Premium vs Mass: % Value 2017-2022
  • Table 4 NBO Company Shares of Hair Care: % Value 2018-2022
  • Table 5 LBN Brand Shares of Hair Care: % Value 2019-2022
  • Table 6 NBO Company Shares of Salon Professional Hair Care: % Value 2018-2022
  • Table 7 LBN Brand Shares of Salon Professional Hair Care: % Value 2019-2022
  • Table 8 LBN Brand Shares of Premium Hair Care: % Value 2019-2022
  • Table 9 Forecast Sales of Hair Care by Category: Value 2022-2027
  • Table 10 Forecast Sales of Hair Care by Category: % Value Growth 2022-2027
  • Table 11 Forecast Sales of Hair Care by Premium vs Mass: % Value 2022-2027
BEAUTY AND PERSONAL CARE IN TUNISIA
EXECUTIVE SUMMARY
  • Beauty and personal care in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 12 Sales of Beauty and Personal Care by Category: Value 2017-2022
  • Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
  • Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
  • Table 17 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
  • Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
  • Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
  • Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 1 Research Sources