Pet Products in Portugal

Euromonitor International, January 2013, Pages: 24

Based on provisional estimates, current retail value sales are expected to continue to increase over the coming years as consumers are more willing to pamper their pets. Furthermore, as consumers increasingly treat their pets as part of the family, they are becoming more prepared to invest in their health. This trend has resulted in an increase in investment in pet health.

Euromonitor International's Pet Products in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Cat Litter, Other Pet Products, Pet Dietary Supplements, Pet Healthcare.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Pet Products market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

PET PRODUCTS IN PORTUGAL
Euromonitor International
January 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Pet Products by Category: Value 2007-2012
Table 2 Sales of Pet Products by Category: % Value Growth 2007-2012
Table 3 Sales of Pet Healthcare by Type: % Value Breakdown 2007-2012
Table 4 Forecast Sales of Pet Products by Category: Value 2012-2017
Table 5 Forecast Sales of Pet Products by Category: % Value Growth 2012-2017
Anivite SA in Pet Care (portugal)
Strategic Direction
Key Facts
Summary 1 Anivite SA: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Anivite SA: Competitive Position 2011
Avipar Lda in Pet Care (portugal)
Strategic Direction
Key Facts
Summary 3 Avipar Lda: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Avipar Lda: Competitive Position 2011
Orni - Ex Produtos Para Animais Lda in Pet Care (portugal)
Strategic Direction
Key Facts
Summary 5 Orni - Ex Produtos Para Animais Lda: Key Facts
Company Background
Production
Competitive Positioning
Summary 6 Orni - Ex Produtos Para Animais Lda: Competitive Position 2011
Executive Summary
Pet Care Retail Value Sales Continue To Increase
Premiumisation and Hyper-segmentation Continue To Dictate Trends in Pet Care
Cat Treats Continue To Perform Strongly
Multinationals Dominate Sales But Domestic Brands Increase in Popularity
Steady Performance Expected for Pet Care During Forecast Period
Key Trends and Developments
Economic Slump Continues To Change Consumption Patterns
Premium Private Label Brands Gain Ground in 2011
Humanisation Trend Causes Polarisation Within Pet Care
Snacks and Treats on the Rise
Internet Retailing and Grocery Retailers Gain Distribution Share
Market Indicators
Table 6 Pet Populations 2007-2012
Market Data
Table 7 Sales of Pet Care by Category: Volume 2007-2012
Table 8 Sales of Pet Care by Category: Value 2007-2012
Table 9 Sales of Pet Care by Category: % Volume Growth 2007-2012
Table 10 Sales of Pet Care by Category: % Value Growth 2007-2012
Table 11 Pet Food Company Shares 2007-2011
Table 12 Pet Food Brand Shares 2008-2011
Table 13 Dog and Cat Food Company Shares 2007-2011
Table 14 Dog and Cat Food Brand Shares 2008-2011
Table 15 Penetration of Private Label by Category 2006-2011
Table 16 Sales of Dog and Cat Food by Distribution Format: % Analysis 2007-2012
Table 17 Sales of Dog and Cat Food by Category and Distribution Format: % Analysis 2012
Table 18 Sales of Pet Care by Distribution Format: % Analysis 2007-2012
Table 19 Sales of Pet Care by Category and Distribution Format: % Analysis 2012
Table 20 Forecast Sales of Pet Care by Category: Volume 2012-2017
Table 21 Forecast Sales of Pet Care by Category: Value 2012-2017
Table 22 Forecast Sales of Pet Care by Category: % Volume Growth 2012-2017
Table 23 Forecast Sales of Pet Care by Category: % Value Growth 2012-2017
Definitions
Sources
Summary 7 Research Sources

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