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Vitamins and Dietary Supplements in Lithuania
Euromonitor International, March 2012, Pages: 31
Vitamins and dietary supplements is not as strictly regulated as other OTC areas. For instance, there are no upper or lower limits on profit margins. However, the area appears to be even more in need of attention as a result of the behaviour of both consumers and companies in the past few years. Consumers are increasingly demanding cheaper pills, which retailers can only offer by lowering their own margins or squeezing their suppliers. However, consumers were not impressed and continue to seek...
The Vitamins and Dietary Supplements in Lithuania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Vitamins and Dietary Supplements market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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