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BMI Global Handset Markets: Key Trends and Opportunities 2007-2014
Business Monitor International, Sep 2010, Pages: 75
‘BMI Global Handset Market: Key Trends & Opportunities, 2007-2014’ examines the key trends in both developed and emerging markets for mobile handsets.
This report provides analysis of handset pricing and sales data, as well as forecasting areas of growth and development in the market. It contains profiles of the key vendors and mobile market forecasts for the most important global markets.
Key Findings of the Report:
- The worldwide number of mobile subscribers is forecast to be 8.134bn by the end of 2014, this is almost double the figure at the end of 2009 of 4.628bn.
- Emerging markets offer significant long-term opportunities from low-income users transform their social standing, impacting local economies and so driving future revenues.
- Handset manufacturers, including Nokia, are striving to make their products as affordable as possible, offsetting losses from ultra low-cost handsets with revenues derived from access to software-based services.
- Android-powered devices are outselling iPhones at a spectacular rate, with Motorola, Samsung, LG Electronics and HTC all doing well from the operating system.
- BMI expects handset shipments to increase by 13.9% in 2010, this is above the industry consensus which puts annual growth at just under 10%.
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