• SELECT SITE CURRENCY
Select a currency for use throughout the site
North America Digital Music Forecast for online, mobile, and subscription channels, 2010 - 2014: Online digital music download users in the United States to reach 125 million in 2014 as broadband penetration rises
IE Market Research Corp, September 2010, Pages: 10
This Digital Music Forecast of North America provides a comprehensive forecast of regional, and country-specific digital music market. We cover online, mobile, and subscription channels. The countries covered are the United States and Canada.
For each country and for the whole region, we provide forecasts (2010 - 2014) for the following series: Digital music download retail revenues ($ millions), Digital music download wholesale (record company) revenues ($ millions), Digital music download paid users (Thousands), and Digital music download Average Revenue per User ($). This forecast is considered one of the most comprehensive forecasts of the digital music industry.
This report will be useful to:
- Record companies, device manufacturers, mobile operators, handset vendors, software vendors, and internet service providers in need of strategy guidance on the global digital music industry
- Telecom strategists and analysts at vendors, operators, and consulting companies responsible for strategy development and business analytics
- Financial analysts and portfolio managers covering firms in the digital music industry
- Consultants advising their clients on international digital music markets
- Researchers who need to gain a better understanding of the digital music market
Countries Covered in this Digital Music Forecast
Series Covered for each Country and Region, 2008 - 2014F
Digital music download retail revenues ($ millions)
Digital music download wholesale (record company) revenues ($ millions)
Digital music download paid users (Thousands)
Digital music download Average Revenue per User ($)
There are now 105 million paid users of digital music in North America and that number is expected to grow to 227.4 million in 2014
Despite the global economic slowdown, the North American digital music market remains strong. We expect that digital music paid download users in the United States and Canada will increase from 105 million to 227.4 million over the forecast period, 2010 - 2014 (Compound Annual Growth Rate is 17.0%. This is higher than our previous forecast of a CAGR of 12.9%).
Online music download users in North America will increase dramatically from 50.4 million in 2009 to 135.0 million in 2014
We expect that music users downloading their music through their mobile handsets in North America will increase significantly from 52.9 million in 2009 to 83.3 million in 2014 (CAGR of 8.6%, previously 4.5%). However, the greatest growth will happen through online and mobile subscription users. We forecast that digital music download subscription users will increase from 1.9 million in 2009 to 9.1 million in 2014 (CAGR of 44.6%).
Digital music retail revenues in North America to reach $11.87 billion in 2014
We forecast that digital music retail revenues in the United States and Canada will increase from $4 billion in 2009 to $11.87 billion in 2014, for a CAGR of 26.8% (previously 33.4%).
In particular, revenues from online single download users of digital music will increase from $2.4 billion in 2009 to $8.3 billion in 2014, for a CAGR of 30.9% (previously 44.0%). The strong growth in the use of the online channel is caused by high broadband penetration in North America. Revenue will continue to grow as illegal file sharing becomes more difficult with various legislation and enforcement.
Digital music revenues at Record Companies in North America to reach $7.3 billion in 2014
We expect that record company revenues from downloads of full tracks, albums, music video and streams over the fixed and mobile networks in North America will reach $7.3 billion in 2014, from $2.53 billion in 2009.
Record companies will be gaining more subscription customers over the next five years. We expect that subscription wholesale revenues (received by record companies) will increase from $108 million in 2009 to $528 million in 2014, for a CAGR of 45.8%.