Online Travel Market in China 2010
Netscribes (India) Pvt Ltd, September 2010, Pages: 34
The online travel segment is growing faster than the offline segment. The online travel market has been growing at a CAGR 24%. Growth in this sector is being propelled by increasing internet penetration and growing discretionary spending of consumers.
The report begins with a market overview section which discusses the market size and growth. It analyzes the online travel market value chain as well as the business models adopted by players. An analysis of the drivers influencing the industry growth includes increasing internet penetration, growing discretionary spending of consumers, rising credit card holders and changing consumer lifestyle and growth in tourism. The key challenges identified are regulatory framework and reduction of agent fees by airlines.
The report discusses the current market trends as players widen their service offerings, players coordinating with online communities, growing PE investments, joint ventures and acquisitions and change in revenue structure of the online travel companies.
The competition section provides an overview of the competitive landscape of the market with the market share of players. A service matrix has also been provided. It also includes brief profiles of the major players which incorporates their financials and business highlights.
Page 1: Executive Summary
Market Overview
Page 2: Online Travel Market – Overview, Market Size and Growth (2008 - 2011e); Segmentation of Sources Used for Travel Information
Page 3: Value Chain
Page 4: Business Models
Drivers & Challenges
Page 5: Summary
Page 6-9: Drivers
Page: 10: Challenges
Trends
Page 11: Summary
Page 12-16: Trends
Competition
Page 17-19: Competitive Landscape - Share of OTAs in the Online Travel; Market Share of Major Players (Jan ’10); Service Portfolio Matrix
Page 20-31: Domestic Players
Page 32-34: Foreign Players
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