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Toys & Games - North America (NAFTA) Industry Guide
Datamonitor, Sep 2010, Pages: 94
The Toys & Games - North America (NAFTA) Industry Guide is an essential resource for top-level data and analysis covering the Toys & Games industry in each of the North American Free Trade Agreement (United States, Canada, and Mexico) countries. The report includes easily comparable data on market value, volume, segmentation and market share, plus full five year market forecasts. It examines future problems, innovations and potential growth areas within the market.
Scope of the Report - Contains an executive summary and data on value, volume and segmentation - Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies
- Incorporates in-depth five forces competitive environment analysis and scorecards - Compares data from the US, Canada and Mexico, alongside individual chapters on each country. . - Includes a five-year forecast of the industry
Highlights
The NAFTA Toys & Games market reaches a value of $26654.5 million in 2009.
The US is the leading country among the NAFTA bloc, with market revenues of $21923.7 million in 2009
Canada was the fastest growing country, with a CAGR of 12.5% over the 2005-2009 period.
Why you should buy this report - Spot future trends and developments - Inform your business decisions - Add weight to presentations and marketing materials - Save time carrying out entry-level research
Market Definition
The toys and games market consists of the total revenues generated through the sale of activity toys (including art and craft, building sets, learning and exploration and sewing and hobby), dolls (including girls' toys), games and puzzles (including jigsaw puzzles and card games), infant/pre-school (including intellectual growth education toys and other infant toys), plush (including soft toys), ride-ons (including outdoor games and sports like driving cars, bicycles etc.) and other toys (including toys of plastics, toys of rubber, toys of textile, die-cast miniature model toys and toys of metal. This also includes action figures, youth electronics and boy character toys, which includes small racing cars etc.). The market is valued at retail selling price (RSP) with any currency conversions calculated using constant 2009 annual average exchange rates.
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