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What General Counsel Should Learn from the Apple Lost iPhone Prototype Incident- How to Make Sure Appropriate Security Measures are in Place to Protect Trade Secrets and How to Manage the Legal and PR Fallout If a Trade Secret is Leaked or Lost
ExecSense, June 2010, Minutes: 60
In What General Counsel Should Learn from the Lost Apple iPhone Prototype Incident, ExecSense examines the now-infamous episode of how photos and details of a top-secret Apple iPhone prototype (reportedly left in a San Francisco bar by an engineer) surfaced in April on a popular gadget website, and how general counsel should learn from this incident to strengthen their own company’s policies and procedures regarding trade secrets and other confidential information. Take the 60 minutes to view this webinar (on your computer, mobile phone, iPod or printed out) to understand how you can use Apple’s experience to update and strengthen your company’s security measures and to develop a response plan to manage the legal and PR fallout if one of your company’s most valuable trade secrets is leaked or stolen by a competitor.
Upon ordering, ExecSense will email you a link to download the webinar files for viewing on your computer, mobile phone, iPod, iPad, Kindle or printed out. The downloaded files will include the PowerPoint presentation, audio narration and jpeg images of the slides (for watching on your mobile media device). Take advantage of your next commute, flight, business trip, lunch, or free hour in your schedule to view this webinar.
The webinar is led by an expert on advising corporations on protecting trade secrets and managing trade secret leaks, David Arlington (Special Counsel, Baker Botts LLP) and focuses on:
- Everything you need to know in 60 minutes about the lost Apple iPhone prototype incident, and what lessons general counsel should take from this incident to protect their own company’s trade secrets and to manage the legal and PR fallout if a trade secret is leaked or lost
- The most important changes that general counsel should make to update and strengthen their company’s policies and procedures for protecting trade secrets and other confidential information
- How to develop ahead of time a legal and PR response plan in the event that a valuable trade secret is leaked or stolen by a competitor, and how to mitigate the damage to your company
- Answers to the ten questions most asked by general counsel about the lost Apple iPhone prototype incident, and what steps they can take to keep their company from having a similar experience
- Case studies of how other general counsel are improving their company’s internal security measures to protect trade secrets, and important lessons learned from the way the incident was handled by Apple that you can take advantage of
Praise for ExecSense Webinars:
'An expeditious way to obtain authoritative current information and ideas on a subject of interest.' - David Kera, Partner, Oblon Spivak
'Just in time information to improve knowledge of current topics and trends.” - Thomas M. Armstrong, Attorney, Reid and Riege
“Well organized, well articulated, and easy to follow. The ExecSense webinar I attended was the best virtual learning experience I've had in quite some time.” - Brian K. Moore, HR Communications, Humana
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