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Personal brand dentists
ExecSense, July 2010, Minutes: 60
In How to Create a Personal Brand as a Dentist, ExecSense examines specific ways to use speaking engagements, published articles, television appearances, and social media web sites as a way to establish yourself as a thought leader and get more exposure for yourself personally (apart from/in addition to that of your group practice). Take the 60 minutes to view this webinar (on your computer, mobile phone, iPod or printed out) to understand how to go about sharing your thought leadership in each of these areas and the best ways to establish yourself as a personal brand as a dentist.
Upon ordering, ExecSense will email you a link to download the webinar for viewing on your computer, mobile media device (iPod/iPhone, Blackberry), or printed out. The downloaded files will include the PowerPoint presentation, audio narration and jpeg images of the slides (for watching on your mobile media device). .
The webinar is led by an expert at helping dentists create a personal brand for themselves, Andrea Obston, and focuses on:
- Everything you need to know in 60 minutes about how to create a personal brand for yourself by sharing your thought leadership in speaking engagements, television appearances, published articles and social media web sites
- The 10 questions that are asked the most by dentists with respect to how to create a brand for themselves apart from/in addition to that of their group practice
- Specific suggestions for dentists on the best venues for speaking engagements, television exposure, publishers and social media web sites to feature your thought leadership
- Surefire methods for getting your content/presentation/speech/appearance into these channels and ways to increase your exposure
- Case studies of other dentists that have had success creating a personal brand for themselves and important lessons learned
Praise for ExecSense Webinars:
“Your online materials were very easy to use and information learned can be easily customized to our practice” - Howard D. Brooks, D.M.D.
“Valuable advice and education…”- Jane Collins, Administrative Director for Armstrong Dental
'A credible medical resource at your convenience.' - Dr. Vaibhav Katkade, MD, PhD, Medical Scientist, Boehringer Ingelheim
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