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Psychology 101 for Intellectual Property Lawyers

ExecSense, Aug 2010, Minutes: 60


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In Psychology 101 for Intellectual Property Lawyers, ExecSense covers everything that intellectual property lawyers need to know about the fundamental principles of psychology and how the brain influences individual/group behavior and decision-making processes in order to be a more effective trial lawyer and legal adviser for their clients. Take the 60 minutes and view this webinar (on your computer, mobile phone, iPod or printed out) to learn the basics of psychology and understand how psychological insights can improve your interactions with clients, witnesses, jurors, experts, judges, and other lawyers and make you a more effective intellectual property lawyer.
Upon ordering, ExecSense will email you a link to download the webinar files for viewing on your computer, mobile phone, iPod, iPad, Kindle or printed out. The downloaded files will include the PowerPoint presentation, audio narration and jpeg images of the slides (for watching on your mobile media device). Take advantage of your next commute, flight, business trip, lunch, or free hour in your schedule to view this webinar.

The webinar is led by a professor with experience teaching intellectual property lawyers the basics of psychology, Mike Tiktinsky (PhD, M.P.H., Trial Behavior Consulting), and focuses on:

- Everything you need to know in 60 minutes about the basic principles of psychology and how understanding the psychological basis of human behavior will give you an edge as an intellectual property lawyer

- A comprehensive examination of the basic scientific psychology principles most relevant to intellectual property lawyers, including the biological foundations of behavior, how the brain handles cognitive processes (learning, thinking, memory), the effect of motivation/emotion/stress, and social-psychological determinants of individual and group behavior

- Practical advice on how to draw on psychology to be a more effective intellectual property lawyer, including how psychology can help you more effectively depose and cross-examine witnesses, better evaluate potential jurors, gain insights into the decision-making process and memory of key witnesses, better understand the effect of stress and emotion on how your clients, witnesses, and the opposing party think and make decisions

- The 10 questions most asked by intellectual property lawyer about the basics of psychology and what is most important for intellectual property lawyers to know about

- Case studies of how other intellectual property lawyers have used psychology to gain an edge in their practice, how other intellectual property lawyers have been tripped up by their lack of psychological insight into human behavior and decision-making, and important lessons learned

Praise for ExecSense Webinars:

'An expeditious way to obtain authoritative current information and ideas on a subject of interest.' - David Kera, Partner, Oblon Spivak

'Just in time information to improve knowledge of current topics and trends.” - Thomas M. Armstrong, Attorney, Reid and Riege

“Well organized, well articulated, and easy to follow. The ExecSense webinar I attended was the best virtual learning experience I've had in quite some time.” - Brian K. Moore, HR Communications, Humana



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