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Turkey Fast Food Market Report 2010
yStats.com GmbH & Co. KG, Sep 2010, Pages: 130
Key Findings
- The increased number of shopping centers played an important role in fast-food growth, as the food courts of the centers typically offer fast-food outlets
- Tab Gida is the leading franchise company in the Turkish fast food market. In 2009, the company owned 340 fast-food restaurants, of which 261 were Burger King, 43 Sbarro and 36 Popeye's. In April 2010, Burger King opened its 300th restaurant in Turkey, and the company aimed to open 70 new restaurants in total in 2010.
- After launching 19 new restaurants in 2009, McDonald's aims to continue growing in 2010 by opening more than 30 new restaurants in Turkey, to reach a total of more than 160 restaurants by the end of 2010.
- There are also many smaller companies on the Turkish fast-food market: Turkish company Burger Turk plans the opening of 25 new restaurants in 2010, and Burgy's operates nine restaurants in Turkey
- More and more German fast-food chains are also moving to Turkey. For example, fast-food chain Nordsee announced that it will invest EUR 100 million to open 200 branches in Turkey within the next five years.'
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