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Borders Group, Inc: SWOT Analysis & Company Profile
World Market Intelligence, Sep 2010, Pages: 20
Synopsis
WMI’s Borders Group, Inc contains a company overview, key facts, locations and subsidiaries, news and events as well as a SWOT analysis of the company.
Summary
This SWOT Analysis company profile is a crucial resource for industry executives and anyone looking to quickly understand the key information concerning Borders Group, Inc’s business.
WMI’s “Borders Group, Inc SWOT Analysis & Company Profile” reports utilize a wide range of primary and secondary sources, which are analyzed and presented in a consistent and easily accessible format. WMI strictly follows a standardized research methodology to ensure high levels of data quality and these characteristics guarantee a unique report.
Scope
- Examines and identifies key information and issues about (Borders Group, Inc) for business intelligence requirements
- Studies and presents Borders Group, Inc’s strengths, weaknesses, opportunities (growth potential) and threats (competition). Strategic and operational business information is objectively reported.
- The profile contains business operations, the company history, major products and services, prospects, key competitors, structure and key employees, locations and subsidiaries.
Reasons To Buy
- Quickly enhance your understanding of the company.
- Obtain details and analysis of the market and competitors as well as internal and external factors which could impact the industry.
- Increase business/sales activities by understanding your competitors’ businesses better.
- Recognize potential partnerships and suppliers.
- Obtain yearly profitability figures
Key Highlights
Borders Group, Inc. (Borders) is an US based online and in-store retailer of book, music and movie superstores. The company operates bookstores through its subsidiaries that includes Borders, Inc in US and internationally. Borders Group operates 511 superstores including 508 stores present in the US, and three in Puerto Rico. Borders also operate 175 mall based stores under the names, Waldenbooks, Borders Express, Borders Outlet and 29 stores under Borders airport stores. In addition, the company also own and operates the UK based Paperchase Products Limited engaged in the designing and retailing of stationery, cards and gifts. It also offers e-commerce services through its proprietary website, www.Borders.com. The company is headquartered in Ann Arbor, Michigan, the US.
News Headlines
Borders to open pop-up store in Atlanta
Borders to add Build-A-Bear Workshop products in its stores across US
Borders Group appoints Michele Delahunty-Cloutier as EVP, CMO
Borders launches Borders Textbook Marketplace
Borders Group sells Paperchase Products to Primary Capital Limited
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