|
|
 |
|
Viewing report
|
|
|
|
What Consumers Want: General Insurance and Life Insurance in Australia 2010
Datamonitor, Sep 2010, Pages: 110
This slide deck provides direct answers to the important questions regarding consumer behaviour towards Financial Services products. This series of reports provides country specific data, set against a global backdrop, to ensure the reader knows What Consumers Want in their area of Financial Services.
Scope of the report:
- The brief highlights the key findings of The FS Consumer Insight survey for the general insurance and life insurance markets in Australia
- Answers to key questions are provided such as product penetration, channel of choice, reasons for product & provider choice and important attributes
- The slide deck also presents data across income and age groups to strengthen and deepen insight; ensuring analysis is relevant to every sector
Highlights:
Younger consumers are more driven by price when purchasing a general insurance product while older consumers show more motivation to go with an existing relationship with their provider.
Life insurance holding is well below the global average in Australia, with only 27% of consumers holding a life product, compared with 44% globally.
The youngest consumers rate 'stress-free' and 'simple' highest as important attributes. Concern for an ethical provider also increases with age.
Reasons to buy:
- This slide pack provides data essential for FS providers wishing to better understand the needs and demands of their customers
- Uncover white space opportunities across geographies, product sectors, channels and technologies
- Better understand the 'size of the prize' dictated by consumer choice and verify or challenge internal assumptions via an independent source
Customers who bought this item also bought
What Consumers Want: General Insurance, Life Insurance and Pensions in the UK
What Consumers Want: General Insurance, Life Insurance and Pensions in Japan 2010
What Consumers Want: General Insurance, Life Insurance and Pensions in France 2010
What Consumers Want: General Insurance, Life Insurance and Pensions in Italy 2010
What Consumers Want: General Insurance, Life Insurance and Pensions in Singapore 2010
What Consumers Want: General Insurance, Life Insurance and Pensions in Germany 2010
What Consumers Want: General Insurance, Life Insurance and Pensions in Netherlands 2010
What Consumers Want: General Insurance, Life Insurance and Pensions in Russia 2010
What Consumers Want: General Insurance, Life Insurance and Pensions in US 2010
What Consumers Want: General Insurance, Life Insurance and Pensions in Spain 2010
|
|
|
|
