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Hair Care in Ecuador
Euromonitor International, Aug 2011, Pages: 22
Hair care is one of the most important categories within beauty and personal care in the Ecuadorian market. Major companies have increased their efforts to segment consumers by benefit, functionality, and gender. As the market reaches maturity, companies continue to extend their well-recognised brands with additional value (eg Sedal Negros Luminosos) in order to extend lifecycles.
The Hair Care in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: 2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Hair Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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