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Health and Wellness in Indonesia
Euromonitor International, Sep 2010, Pages: 72
A growing awareness of digestive health is driving growth of probiotic food and beverages in Indonesia. As such, yoghurt brands such as Activia and Yakult continued to build their consumer bases throughout 2009. Many foodservice outlets selling yoghurt such as Sour Sally and J Co Yoghurt opened up during 2009, and also fuelled awareness of the benefits of yoghurts, building interest amongst the urban population.
The Health and Wellness in Indonesia report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2005-2009, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Health and Wellness by Category, Health and Wellness by Type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Health and Wellness market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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