For the U.S. solar industry, 2009 represented a period of strong growth in spite of poor economic conditions. In 2010, the industry has seen the emergence of new incentives and policies, which have helped to develop new state solar markets, and further the development of non-photovoltaic solar technologies, particularly concentrating solar power (CSP) and solar thermal collectors.
How has the American solar market developed and grown in 2010 and what can we expect in 2011?
In this online conference, you will hear from Larry Sherwood--arguably the most-cited source of information on U.S. solar markets--about current solar market trends, including preliminary results for 2010 and projections for 2011.
Featuring the latest data on actual installations, this presentation and discussion will address key questions facing solar companies today, including:
- How are sales and installations growing in 2010 and 2011?
- How does the total market break down by state and by segment (residential, commercial, utility)?
- How is project size growing?
- How have the concentrating solar power (CSP/CST) and solar heating and cooling markets developed in 2010 and what can be expected for 2011?
- What are the implementation and market execution bottlenecks, and how are they being addressed?
- What are the key factors driving the market for the near future?
In this online conference: Larry Sherwood will provide an in-depth look at the rapidly-changing nature of the U.S. solar market. Mr. Sherwood will explore in detail how the solar market has developed in 2010 including a market breakdown by state, customer segment and technology. The conference will also feature a discussion on potential regulatory barriers to accelerated growth and the latest incentives driving state-level growth.
With 2011 rapidly approaching, you can't afford to miss this update.
- Early 2010 data and near-term projections
- Major new trends for 2010, including barriers and growth drivers.
- Emerging topics, including solar heating and cooling, incentives update, and utility solar.
Who Should Attend
- Solar power professionals and consultants
- Corporate energy managers
- Electric utility procurement, generation, and transmission personnel
- Environmental organizations
- Financial and investment groups
- Legal staff and compliance officers
- Regulatory and PR staffers
- Municipal officials and staff
- Renewable energy project developers
About the Presenter
Larry Sherwood is widely known as the author of the authoritative annual report, "U.S. Solar Market Trends 2009,” with the Interstate Renewable Energy Council. President of Sherwood Associates, a renewable energy consulting firm, Mr. Sherwood has nearly 30 years of experience in renewable energy. His public roles include serving as Project Administrator for the Solar America Board for Codes and Standards, Executive Director of the Small Wind Certification Council, and Editor of the IREC Small Wind Newsletter. Previously, Mr. Sherwood served as Executive Director of the American Solar Energy Society where he launched new programs including the National Tour of Solar Homes. He is a graduate of Dartmouth University and lives in a PV-powered home in Boulder, Colorado.
About the Moderators
Jennifer Runyon is the managing editor at RenewableEnergyWorld.com. Formerly, she was the managing editor of Innovate Forum and prior to that, Desktop Engineering magazine. Ms. Runyon holds a Masters in English Education from Boston University and a BA in English from the University of Virginia.
Jon Guice is the Managing Director of Research at AltaTerra Research, where he performs and oversees market research projects ranging from one-day quick hits to multi-month, original research projects for large organizations. AltaTerra Research market research clients in renewable energy range from startups and government agencies to large, established players in the global market. Prior to AltaTerra, Dr. Guice had played leadership and strategy roles in a cleantech design engineering practice, an early-stage renewable energy company, a NASA R&D organization and a new product research program at the Royal Institute of Technology in StockholmandStanford University.Jon Guice earned a doctorate in the first-ranked science and technology studies program at the University of California, San Diegoas a Regents Fellow, and has spoken and published widely on global industry trends, research management and product innovation.
US Solar Market Data
Scope of Presentation
Installations by Sector
Concentrating Solar Power
Solar Heating and Cooling