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UK Travel Insurance 2010

Datamonitor, Sep 2010, Pages: 59


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This report is a valuable source of information on the UK travel insurance market. It provides analysis and data for market sizes, consumer trends and the key competitors in the travel insurance sector. It also includes with market drivers and recent developments as well as forecasts until 2014.

Features and benefits

- Insight into the main competitive developments taking place in the UK travel insurance market and their impact.
- A detailed analysis of the marketing spend of the top 10 UK travel insurance advertisers.
- GWP forecasts to 2014, based on Datamonitor’s in-house sizing model, expertise and primary interviews with top travel insurers.

Highlights

- Economic uncertainty across UK consumers, the expense of longer haul flights and the exchange rates between the pound sterling and foreign currencies has led to a lower propensity to travel.

- Travel underwriters have stated, in conjunction with ABI figures, that they have been increasing their premium rates. However, due to the lower pricing and increasingly popularity of packaged annual cover, the overall average price for travel insurance has decreased.

- The most notable difference in 2009 was the increase in that of radio campaigns. In 2008, radio advertising made up only 0.2% of the total industry advertising spend in 2008 but rose to 3.1% in 2009. These figures are often dependant on the market players' decisions in a particular year.

Your key questions answered

- How has the travel insurance market been faring in the past and how is it forecast to perform in the next four years?
- What have been the changing consumer attitudes and trends resulting from the recession?
- How does my travel insurance business benchmark against the competition?


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