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Market Tracking: Superyachts Worldwide 2010

InterConnection Consulting Group, Dec 2010, Pages: 175


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Market Structure

Superyachts Worldwide 2010

Regions

Europe - USA - Rest of World

Product Groups

Boat Types

Sailboats – Motorboats - Motorboats
By Product Groups: Fly Bridge, Large Open and Others

By Size Class

Length

80 - 89 ft. 90 - 99 ft. - 100 - 119 ft. 120 - 149 ft. >150 ft.

The Market Tracking is modularly built and consists of the following sections:

- The Introduction shows the definition and demarcation of product groups, regions, and methodology as well as the objectives of the study.
- The Executive Summary gives a short overview of the results of the study and analyses key facts.
- As an introduction key factors influencing the market are analyzed in the Economic Environment: You will find the most important data on consumer behaviour, main economic indicators, etc.
- The Total Market Analysis shows the development of the market surveyed by value and quantity in different dimensions, such as regions, product groups, and ways of distribution. A forecast for the upcoming years is an essential part of this analysis.
- The Competition Analysis shows in detail the development of the top companies in the market by finding out about the market shares in different categories, changes in market position, benchmarks, average prices, etc.
- Finally, all the data is documented in the table section, also called Pivot Tables. Here you will find all absolute and relative sales figures of the top companies in order to check our results.
- Company profiles provide you with further practical information on the main companies in the market.

Your Benefits of the Market Tracking:

- Overview of the development of the Total Market and the Individual Segments
- Market Forecasts for all product segments and regions from 2007 and 3 years forecasted, based on our econometric models
- Awareness of Market Position and development during the last two years (2010 and 2009), in comparison with major competitors and with respect to:
-- Total Market
-- Country/Region Markets
-- Sub-segments
-- Information about the most important Factors of Influence
-- Graphic Presentation of the results
-- Raw data in Pivot Table(s)

A valid market and company data as well as substantiated forecasts are the fundamentals of successful marketing strategies. The author specializes in
providing this information in a professional format for all relevant markets.

For the last half a decade the author have conducted market analysis and provided market data for the European and Worldwide boat market.

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