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Intellinews - Bulgaria Telecommunications Report
Emerging Markets Direct, Nov 2010, Pages: 14
The IntelliNews Bulgaria Telecom & IT Sector Report offers an extensive summary of the Bulgarian telecom market, segmented into landline and mobile telecommunications, internet and digital broadcasting. It includes a complete coverage of the latest developments and corporate news, accompanied by thorough statistics and comments. This sector report is ideal to keep you abreast on recent company and industry news. Written by local professionals, it is a unique market and business intelligence analysis, tailored to save time by providing in-depth information, while helping you to make confident and informed business decisions.
The most dynamically developing telecommunications segment in Bulgaria is the wireless, although at a much slower pace. The very high penetration rate is an evidence for the significant number of replacements of fixed with wireless subscriptions and for the ownership of multiple SIMs by a considerable number of Bulgarians.
The fixed-line market is expected to employ measures to preserve its otherwise diminishing customer base through bundled offers. This trend is observed also in the mobile segment, where the supply of nonvoice services is on the rise, too. Price-wise, the authorities are trying to cut the tariffs much to the dismay of the cellular telecoms. The Bulgarian communications watchdog demands from the telecom operators to reduce the currently significant difference between onnet and off-net charges. The EC is attacking the high roaming prices for voice and data services.
On the landline segment, the market leader BTC, traded as Vivacom, which is also operating on the mobile, internet, and TV and radio segments. Alternative operators have been complaining against the lack of access to its network.
The broadband and digital TV segments are experiencing growth on their own or as part of the bundled service offers, used by the telecoms to lure customers.
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