This report provides a strategic overview of recently completed 2010 U.S. Small Business Marketing Activity and Spending study.
The survey provides an in-depth analysis of the marketing mix used by U.S. SBs including over 20 marketing channels with specific spending information for each. In addition, the survey identifies trends around social media marketing and e-commerce activity.
The overall market sizing data in this report has been determined through an extrapolation of survey finds, secondary research information, and AMI-Partners’ proprietary small and medium business (SMB) Global Model and U.S. small business marketing forecast model.