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2010 India Small and Medium Business Channel Partners Annual Market Overview

AMI Partners, Oct 2010


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As India comes out of the recession, the India Channel Partner market has undergone quite a transformation.

This report is an opportunity assessment and evaluates changing skills of channel partners and the impact of Cloud services on the Partner Ecosystem.

Some of but not all the topics broached are:

- To what extent is the Cloud Service Offerings by SMB Channel Partners growing?
- How is the transformation in partners’ overall strategies and business model affected?
- To what degree will growth of the SMB Hosted Applications center around customer and database management?
- What is the focus on newer marketing initiatives?
- How is Vertical Specialization affecting partners?



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