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Viewing report
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Service Station Retailing in Estonia 2010
Datamonitor, Oct 2010, Pages: 53
Based on The proprietary market data and insight into the leading fuel retailers, this brief provides you with an up-to-date picture of the service station retailing market in Estonia. In addition to outlining service station site numbers, fuel sales, competitor shares, c-store, car wash and automatic network data, it also details retailers' product offerings and future direction.
Features and benefits
- Benchmark your service station retail offer against the major national players in the sector by examining their number of sites, shops and car washes.
- Develop new marketing ideas for your service station shop, car wash and card propositions by examining the activities of other players across Estonia.
- Make informed pitches to potential partners by gaining insights into the major retailers’ networks, market shares, fuel throughputs and future plans.
- Assess overall market entry potential by accessing key market indicators including registered cars, national fuel volumes and average prices.
Highlights
- Five players account for two fifths of the entire Estonian service station network. The network is still growing albeit at a very slow rate. Unmanned stations are a common feature in Estonia and over a third of the network is automatic.
- Shops are located at over half of the national service station network. Lukoil's forecourt network has the highest shop penetration followed closely by Statoil's.
- The share of sites with car wash facilities is relatively low in Estonia with car washes available at just over 10% of all service stations in the country. Both Neste and Alexela Oil co-operate with a local car wash operator, Jazz Pesulad, to provide car wash facilities.
Your key questions answered
- Who are the top five players in the service station retail market and how many fuel outlets, motorway & unmanned sites, shops & car wash do they have?
- What is the market share and average fuel throughput per site of the top five players in Estonia?
- How is the service station network evolving and which players are opening new outlets as well as increasing forecourt shops and car washes?
- What strategies do the key players have across their fuel and non-fuel offerings in terms of products sold, branding, partnerships and suppliers used?
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