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Baked Goods In Malaysia
Euromonitor International, Oct 2011, Pages: 59
Baked goods in Malaysia continued to build on its solid foundation during 2011 as demand for baked goods continued to build. More Malaysian consumers switched their eating habits towards healthier diets, which led to more Malaysians having bread for breakfast instead of local delicacies such as noodles and nasi lemak, literally ‘fatty rice’. The higher literacy rate in Malaysia also contributed the switch towards the consumption of bread as Malaysians are becoming more educated about the...
The Baked Goods in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Bread, Cakes, Hot Cereals, Pastries, RTE Cereals, Savoury Biscuits and Crackers, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Baked Goods market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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