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Bleach in Venezuela
Euromonitor International, May 2011, Pages: 16
In 2010 bleach performance was negatively influenced by reduced consumer purchasing power leading to the adoption of multipurpose products that can be used on most household surfaces. As seen in the majority of home care categories, Venezuelans have to deal with a tight budget, and as a consequence, they can only afford to buy basic products (household disinfectants, multipurpose cleaners and powder detergents) to be used either in home cleaning or laundry care. In the same line, consumers are...
The Bleach in Venezuela market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Bleach market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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