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Clothing in Turkey

Euromonitor International, Oct 2009, Pages: 31


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The market power of retail chains in the clothing market was enhanced during the review period, when most leading players focused on expanding their networks in key cities to improve awareness of their brands. This trend was driven by consumers’ growing interest in branded products, especially those that combine relatively low prices with the latest fashion trends and quality, such as Ipekyol, Park Bravo, Zara and Mango.

The Clothing in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2004-2008 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2013 illustrate how the market is set to change.

Product coverage: Childrenswear, Clothing accessories, Men's outerwear, Socks, stockings and tights, Underwear and nightwear, Women's outerwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Clothing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.





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