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Computers And Peripherals In Australia
Euromonitor International, Jan 2012, Pages: 21
The key highlight for 2010 was the launch of Apple’s iPad. It revolutionised the way consumers use computers as it provided superior portability, connectivity and content. Its lifestyle-led brand proposition and market leading product design elements all lead to a huge media and consumer following. This led to fast product adoption and won many new iPad fans over.
The Computers and Peripherals in Australia report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: Computers, Peripherals.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Computers and Peripherals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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