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Computers and Peripherals in China

Euromonitor International, Sep 2011, Pages: 26


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The government’s subsidy programme for computers was first introduced in 2009, to allow 13% rebate for rural consumers who buy computers from an appointed list. To further strengthen its effectiveness and better benefit rural consumers, the Chinese government raised the ceiling price of computers in this subsidy programme, up to RMB5,000 in 2010 compared with RMB3,500 for desktops and RMB4,500 for laptops in 2009. Further increase for the ceiling price in 2010 actually widened the product...

The Computers and Peripherals in China report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Computers, Peripherals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Computers and Peripherals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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