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Computers And Peripherals In Greece
Euromonitor International, Jan 2012, Pages: 24
The economic crisis which was still rampant in Greece in 2010 negatively impacted all categories in consumer electronics, but due to the fact that computers and peripherals were needed by businesses and consumers alike, this category was not as significantly affected as others. The interest in newly launched products also limited the decline in this category. For example, the newly launched iPads were purchased because they were considered fashionable, rather than necessary.
The Computers and Peripherals in Greece report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: Computers, Peripherals.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Computers and Peripherals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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