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Meal Replacement In Australia
Euromonitor International, Oct 2011, Pages: 57
Convenience is key to growth within meal replacement products, with slimming ready-to-drink (RTD) beverages and bars benefitting from the ease and portability of single-serve packaging and distribution through supermarkets and hypermarkets. Consumers reacted positively to price competition within major supermarkets, especially as the cost per serving of RTD slimming beverages is higher than that of concentrates. The bulk purchasing of powdered meal replacement slimming products also entails a...
The Meal Replacement in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Convalescence, Meal Replacement Slimming.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Meal Replacement market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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