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Mobile Phones in Japan Product Image

Mobile Phones in Japan

  • ID: 1449553
  • December 2013
  • Region: Japan
  • 27 pages
  • Euromonitor International

The ongoing switch to smartphones is the key trend in mobile phones. The move to smartphones was largely driven by strong demand for high-tech devices which serve multiple platforms, such as communication, e-readers, imaging devices, in-car entertainment and online shopping. Smartphones accounted for the majority of new product offerings by the top three mobile carriers in 2012. As these mobile carriers play a central role in distributing mobile phones in Japan, this accelerated the switch to...

The Mobile Phones in Japan report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Feature Phones, Smartphones.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Mobile Phones market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

MOBILE PHONES IN JAPAN

December 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Mobile Phones: Volume 2007-2012
Table 2 Sales of Mobile Phones: Value 2007-2012
Table 3 Sales of Mobile Phones: % Volume Growth 2007-2012
Table 4 Sales of Mobile Phones: % Value Growth 2007-2012
Table 5 NBO Company Shares of Mobile Phones: % Volume 2008-2012
Table 6 LBN Brand Shares of Mobile Phones: % Volume 2009-2012
Table 7 Distribution of Mobile Phones by Format: % Volume 2007-2012
Table 8 Forecast Sales of Mobile Phones: Volume 2012-2017
Table 9 Forecast Sales of Mobile Phones: Value 2012-2017
Table 10 Forecast Sales of Mobile Phones: % Volume Growth 2012-2017
Table 11 Forecast Sales of Mobile Phones: % Value Growth 2012-2017
Table 12 Smartphones by Operating System 2009-2014
Table 13 Mobile Phones by Type of Contract 2007-2012
Sharp Corp in Consumer Electronics (japan)
Strategic Direction
Key Facts
Summary 1 Sharp Corp: Key Facts
Summary 2 Sharp Corp: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Sharp Corp: Competitive Position 2012
Toshiba Corp in Consumer Electronics (japan)
Strategic Direction
Key Facts
Summary 4 Toshiba Corp: Key Facts
Summary 5 Toshiba Corp: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Toshiba Corp: Competitive Position 2012
Executive Summary
Weak Performance by Consumer Electronics in Japan
Smartphone Penetrates the Mass Market
A Leap To 4g Technologies
Positive Growth Forecast
Specialist Retailers Continue To Dominate Distribution
Key Trends and Developments
Economic Recovery Expected
A Leap To 4g Technologies
Ultra Hd and Internet-enabled TVs Emerge As Next Generation Televisions
Lower-priced Retailers Increase Their Appeal To Consumers
Baby Boomers Offer New Opportunities
Market Data
Table 14 Sales of Consumer Electronics by Category: Volume 2007-2012
Table 15 Sales of Consumer Electronics by Category: Value 2007-2012
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2007-2012
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2007-2012
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2008-2012
Table 19 LBN Brand Shares of Consumer Electronics: % Volume 2009-2012
Table 20 Distribution of Consumer Electronics by Format: % Volume 2007-2012
Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2012-2017
Table 22 Forecast Sales of Consumer Electronics by Category: Value 2012-2017
Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2012-2017
Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2012-2017
Sources
Summary 7 Research Sources

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