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Mobile Phones in Mexico Product Image

Mobile Phones in Mexico

  • Published: January 2014
  • Region: Mexico
  • 23 pages
  • Euromonitor International

In line with global markets, the arrival of iPhone 5 in Mexico was a much anticipated event in 2012. Among the most praised features of iPhone 5 is its Siri voice command system, which responds to the verbal instructions of users. The new iPhone 5 was available in Mexico without a contract with operating companies, with prices ranging from Mx$11,499.00 to Mx$14,999.00. Telecom carriers Telcel, Movistar and Iusacell are ready to offer monthly plans for iPhone 4S, starting as low as Mx$399.00.

The Mobile Phones in Mexico report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Feature Phones, Smartphones.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why READ MORE >

MOBILE PHONES IN MEXICO

January 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Smartphones by Operating System 2009-2014
Table 2 Mobile Phones by Type of Contract 2007-2012
Table 3 Sales of Mobile Phones: Volume 2007-2012
Table 4 Sales of Mobile Phones: Value 2007-2012
Table 5 Sales of Mobile Phones: % Volume Growth 2007-2012
Table 6 Sales of Mobile Phones: % Value Growth 2007-2012
Table 7 NBO Company Shares of Mobile Phones: % Volume 2008-2012
Table 8 LBN Brand Shares of Mobile Phones: % Volume 2009-2012
Table 9 Distribution of Mobile Phones by Format: % Volume 2007-2012
Table 10 Forecast Sales of Mobile Phones: Volume 2012-2017
Table 11 Forecast Sales of Mobile Phones: Value 2012-2017
Table 12 Forecast Sales of Mobile Phones: % Volume Growth 2012-2017
Table 13 Forecast Sales of Mobile Phones: % Value Growth 2012-2017
Executive Summary
Stable Macroeconomic Conditions Support the Penetration of Consumer Electronics
Abrupt Entrance of New Competitors Reshapes the Competitive Landscape
Mexico Is Not Ready for 4g Or Lte Networks
Healthy Sales Growth Expected in the Short To Medium Term
Electronics and Appliance Specialist Retailers and Mixed Retailers Perform Strongly
Key Trends and Developments
Internet Connectivity Increases Through Mobile Devices
the Global Euphoria for Samsung Reaches Mexico
Aware of Function Duplication, Consumers Make New Choices
'apagón Analógico' Is Subject To Political Pressure
Sales Are Increasingly Conditioned by Promotions
Market Data
Table 14 Sales of Consumer Electronics by Category: Volume 2007-2012
Table 15 Sales of Consumer Electronics by Category: Value 2007-2012
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2007-2012
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2007-2012
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2008-2012
Table 19 LBN Brand Shares of Consumer Electronics: % Volume 2009-2012
Table 20 Distribution of Consumer Electronics by Format: % Volume 2007-2012
Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2012-2017
Table 22 Forecast Sales of Consumer Electronics by Category: Value 2012-2017
Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2012-2017
Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2012-2017
Sources
Summary 1 Research Sources

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