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Portable Media Players in Hungary
Euromonitor International, Sep 2010, Pages: 25
Portable MP3 players sales decreased severely in 2009 (by 30% in volume, 40% in value and 14% in unit price), first of all due to the legacy nature of the category in Hungary, although it still represented 42% of total volume of portable consumer electronics. One reason for this is market saturation. These products are usually targeted at the younger generations, and whilst approximately 30% of the population is between 15 and 29 years old, the penetration of portable media players is already...
The Portable Media Players in Hungary report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: Analogue Camcorders , Analogue Cameras , Digital Camcorders, Digital Cameras, E-Book, HD Camcorders, Other Portable Media Players, Photo Printers, Portable MP3 Players, Portable Multimedia Players, Portable Video Players.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Portable Media Players market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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