Top 10 Companies in the Australian Media Industry: IT Spending Predictor 2010

Datamonitor, December 2010, Pages: 92

This databook provides estimates of IT spending for the top 10 companies in the Australian Media industry. The databook is a comprehensive source of IT spending by company, including assessment by technology and channel. The databook also provides information on the IT contracts of these companies where available.

Scope

- Ovum's view of the top 10 companies in the Australian Media sector in terms of IT spending

- A breakdown of the estimated IT budget by technology for each of the top 10 companies

- A breakdown of the estimated IT budget by channel for each of the top 10 companies

- Details of IT services contracts by company where available

Highlights of this title

The top 10 companies in the Australian media industry in terms of estimated IT spending spent the largest portion of their IT budgets on hardware, a segment that accounted for about 27% of the IT budgets among these firms. This was followed by spending on services and software.

Among the top 10 companies, a major portion of IT spending is allocated to internal IT. Internal IT alone accounted for approximately 33% of the total estimated IT spending by these companies. Fairfax Media Limited remained the leading company in terms of spending on the various channels, followed by PMP Limited and APN News & Media Limited.

Key reasons to purchase this title

- Gain insight into IT budget breakdown of top 10 companies in the Australian Media industry and identify notable areas of allocation

- Identify organizations with top IT expenditures in your target markets

- Leverage IT spending pattern information to tailor account targeting based on company demographics

Overview
Catalyst
Summary
Introduction
Reasons to purchase
Definitions
Australian Media Industry: Estimated Spending on IT
Overview
Estimated spending by technology segment
Estimated IT spending by channel
Fairfax Media Limited
Budget overview
Fairfax Media Limited, estimated spending on IT
Fairfax Media Limited, estimated IT spending by channel
PMP Limited
Budget overview
PMP Limited, estimated spending on IT
PMP Limited, estimated IT spending by channel
APN News & Media Limited
Budget overview
APN News & Media Limited, estimated spending on IT
APN News & Media Limited, estimated IT spending by channel
Australian Broadcasting Corp.
Budget overview
Australian Broadcasting Corp., estimated spending on IT
Australian Broadcasting Corp., estimated IT spending by channel
Ten Network Holdings Limited
Budget overview
Ten Network Holdings Limited, estimated spending on IT
Ten Network Holdings Limited, estimated IT spending by channel
Southern Cross Broadcasting Ltd.
Budget overview
Southern Cross Broadcasting Ltd., estimated spending on IT
Southern Cross Broadcasting Ltd., estimated IT spending by channel
Southern Cross Broadcasting Ltd., IT contracts
Macquarie Media Group
Budget overview
Macquarie Media Group, estimated spending on IT
Macquarie Media Group, estimated IT spending by channel
West Australian Newspapers Holdings Limited
Budget overview
West Australian Newspapers Holdings Limited, estimated spending on IT
West Australian Newspapers Holdings Limited, estimated IT spending by channel
Mcpherson’s Ltd.
Budget overview
McPherson’s Ltd., estimated spending on IT
McPherson’s Ltd., estimated IT spending by channel
Geon Group Australia Pty Limited
Budget overview
GEON Group Australia Pty Limited, estimated spending on IT
GEON Group Australia Pty Limited, estimated IT spending by channel
Appendix
Methodology
Further reading
Disclaimer

LIST OF FIGURES
Figure 1: Top ten companies in the Australian media industry, estimated spending on IT ($m), 2009–10
Figure 2: Top ten companies in the Australian media industry, estimated spending by technology segment ($m), 2009
Figure 3: Top ten companies in the Australian media industry, estimated spending on IT by channel ($m), 2009
Figure 4: Fairfax Media Limited, estimated spending by IT segment ($m), 2009
Figure 5: Fairfax Media Limited, estimated spending by IT sub-segment ($m), 2009
Figure 6: Fairfax Media Limited, estimated spending on IT by channel (%), 2009
Figure 7: PMP Limited, estimated spending by IT segment (%), 2009
Figure 8: PMP Limited, estimated spending by IT sub-segment ($m), 2009
Figure 9: PMP Limited, estimated spending on IT by channel (%), 2009
Figure 10: APN News & Media Limited, estimated spending by IT segment (%), 2009
Figure 11: APN News & Media Limited, estimated spending by IT sub-segment ($m), 2009
Figure 12: APN News & Media Limited, estimated spending on IT by channel (%), 2009
Figure 13: Australian Broadcasting Corp., estimated spending by IT segment (%), 2009
Figure 14: Australian Broadcasting Corp., estimated spending by IT sub-segment ($m), 2009
Figure 15: Australian Broadcasting Corp., estimated spending on IT by channel (%), 2009
Figure 16: Ten Network Holdings Limited, estimated spending by IT segment, 2009
Figure 17: Ten Network Holdings Limited, estimated spending by IT sub-segment ($m), 2009
Figure 18: Ten Network Holdings Limited, estimated spending on IT by channel (%), 2009
Figure 19: Southern Cross Broadcasting Ltd., estimated spending by IT segment (%), 2009
Figure 20: Southern Cross Broadcasting Ltd., estimated spending by IT sub-segment ($m), 2009
Figure 21: Southern Cross Broadcasting Ltd., estimated spending on IT by channel (%), 2009
Figure 22: Macquarie Media Group, estimated spending by IT segment (%), 2009
Figure 23: Macquarie Media Group, estimated spending by IT sub-segment ($m), 2009
Figure 24: Macquarie Media Group, estimated spending on IT by channel (%), 2009
Figure 25: West Australian Newspapers Holdings Limited, estimated spending by IT segment (%), 2009
Figure 26: West Australian Newspapers Holdings Limited, estimated spending by IT sub-segment ($m), 2009
Figure 27: West Australian Newspapers Holdings Limited, estimated spending on IT by channel (%), 2009
Figure 28: McPherson’s Ltd., estimated spending by IT segment (%), 2009
Figure 29: McPherson’s Ltd., estimated spending by IT sub-segment ($m), 2009
Figure 30: McPherson’s Ltd., estimated spending on IT by channel (%), 2009
Figure 31: GEON Group Australia Pty Limited, estimated spending by IT segment, 2009
Figure 32: GEON Group Australia Pty Limited, estimated spending by IT sub-segment ($m), 2009
Figure 33: GEON Group Australia Pty Limited, estimated spending on IT by channel (%), 2009

LIST OF TABLES
Table 1: Definitions: IT segments and sub segments
Table 2: Definitions: channels
Table 3: Top ten companies in the Australian media industry, estimated spending on IT ($m), 2009–10
Table 4: Top ten companies in the Australian media industry, estimated spending by technology segment ($m), 2009
Table 5: Top ten companies in the Australian media industry, estimated spending on IT by channel ($m), 2009
Table 6: Fairfax Media Limited, IT budget estimates (%), 2009–10
Table 7: Fairfax Media Limited, IT budget by estimated entity (as % of overall IT budget), 2009
Table 8: Fairfax Media Limited, estimated spending by IT segment ($m), 2009
Table 9: Fairfax Media Limited, estimated spending by IT sub-segment ($m), 2009
Table 10: Fairfax Media Limited, estimated spending on IT by channel ($m), 2009
Table 11: PMP Limited, IT budget estimates (%), 2009–10
Table 12: PMP Limited, estimated IT budget by entity (as % of overall IT budget), 2009
Table 13: PMP Limited, estimated spending by IT segment ($m), 2009
Table 14: PMP Limited, estimated spending by IT sub-segment ($m), 2009
Table 15: PMP Limited, estimated spending on IT by channel ($m), 2009
Table 16: APN News & Media Limited, IT budget estimates (%), 2009–10
Table 17: APN News & Media Limited, estimated IT budget by entity (as % of overall IT budget), 2009
Table 18: APN News & Media Limited, estimated spending by IT segment ($m), 2009
Table 19: APN News & Media Limited, estimated spending by IT sub-segment ($m), 2009
Table 20: APN News & Media Limited, estimated spending on IT by channel ($m), 2009
Table 21: Australian Broadcasting Corp., IT budget estimates (%), 2009–10
Table 22: Australian Broadcasting Corp., estimated IT budget by entity (as % of overall IT budget), 2009
Table 23: Australian Broadcasting Corp., estimated spending by IT segment ($m), 2009
Table 24: Australian Broadcasting Corp., estimated spending by IT sub-segment ($m), 2009
Table 25: Australian Broadcasting Corp., estimated spending on IT by channel ($m), 2009
Table 26: Ten Network Holdings Limited, IT budget estimates (%), 2009–10
Table 27: Ten Network Holdings Limited, estimated IT budget by entity (as % of overall IT budget), 2009
Table 28: Ten Network Holdings Limited, estimated spending by IT segment ($m), 2009
Table 29: Ten Network Holdings Limited, estimated spending by IT sub-segment ($m), 2009
Table 30: Ten Network Holdings Limited estimated spending on IT by channel ($m), 2009
Table 31: Southern Cross Broadcasting Ltd., IT budget estimates (%), 2009–10
Table 32: Southern Cross Broadcasting Ltd., estimated IT budget by entity (as % of overall IT budget), 2009
Table 33: Southern Cross Broadcasting Ltd., estimated spending by IT segment ($m), 2009
Table 34: Southern Cross Broadcasting Ltd., estimated spending by IT sub-segment ($m), 2009
Table 35: Southern Cross Broadcasting Ltd., estimated spending on IT by channel ($m), 2009
Table 36: IT contract: Southern Cross Broadcasting Ltd. with Hostworks
Table 37: Macquarie Media Group, IT budget estimates (%), 2009–10
Table 38: Macquarie Media Group, estimated IT budget by entity (as % of overall IT budget), 2009
Table 39: Macquarie Media Group, estimated spending by IT segment ($m), 2009
Table 40: Macquarie Media Group, estimated spending by IT sub-segment ($m), 2009
Table 41: Macquarie Media Group, estimated spending on IT by channel ($m), 2009
Table 42: West Australian Newspapers Holdings Limited, IT budget estimates (%), 2009–10
Table 43: West Australian Newspapers Holdings Limited, estimated IT budget by entity (as % of overall IT budget), 2009
Table 44: West Australian Newspapers Holdings Limited, estimated spending by IT segment ($m), 2009
Table 45: West Australian Newspapers Holdings Limited, estimated spending by IT sub-segment ($m), 2009
Table 46: West Australian Newspapers Holdings Limited, estimated spending on IT by channel ($m), 2009
Table 47: McPherson's Ltd., IT budget estimates (%), 2009–10
Table 48: McPherson's Ltd., estimated IT budget by entity (as % of overall IT budget), 2009
Table 49: McPherson's Ltd., estimated spending by IT segment ($m), 2009
Table 50: McPherson's Ltd., estimated spending by IT sub-segment ($m), 2009
Table 51: McPherson's Ltd., estimated spending on IT by channel ($m), 2009
Table 52: GEON Group Australia Pty Limited, IT budget estimates (%), 2009–10
Table 53: GEON Group Australia Pty Limited, estimated IT budget by entity (as % of overall IT budget), 2009
Table 54: GEON Group Australia Pty Limited, estimated spending by IT segment ($m), 2009
Table 55: GEON Group Australia Pty Limited, estimated spending by IT sub-segment ($m), 2009
Table 56: GEON Group Australia Pty Limited, estimated spending on IT by channel ($m), 2009

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