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Global Personal Hygiene Market to 2014
Datamonitor, Nov 2010, Pages: 82
This databook provides key data and information on the personal hygiene market covering 62 countries across the Globe. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share.This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
- Contains information on three categories: bath and shower products, deodorants and soap
- Market, category and segment level information on value and volume with historic (2004-09) and forecast (2010-14) data
- Category level company share as well as distribution share information for 2008 and 2009
- Review of the top two companies within the personal hygiene market, including company overview, key facts and business description
Highlights of this title
The global personal hygiene market grew at a compound annual growth rate of 3.7% between 2004 and 2009.
The soap category led the global personal hygiene market, accounting for a share of 37.6%.
The leading player in the global personal hygiene market is Unilever.
Key reasons to purchase this title
- Develop business strategies by understanding the quantitative trends within the global personal hygiene market
- Design effective marketing and sales strategies by identifying key market categories and segments
- Identify key players within the market to plan lucrative M&A, partnerships and agreements
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