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Ice Cream Market in Asia-Pacific to 2014
Datamonitor, Dec 2010, Pages: 93
This databook provides key data and information on the ice cream market covering 15 countries in the Asia-Pacific region. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution and company share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
- Contains information on four categories: impulse ice cream, take-home ice cream, artisanal ice cream and frozen yogurt
- Market, category and segment level information on value and volume with historic (2004-09) and forecast (2010-14) data
- Category level company share as well as distribution share information for 2008 and 2009
- Review of the top two companies within the ice cream market, including company overview, key facts and business description
Highlights of this title
The market for ice cream in Asia-Pacific increased at a compound annual growth rate of 5.1% between 2004 and 2009.
The Impulse ice cream category led the ice cream market in Asia-Pacific, accounting for a share of 58.5%.
The leading players in the Asia Pacific ice cream market are Unilever, Nestle S.A. and Inner Mongolia Yili Industrial Group Co., Ltd.
Key reasons to purchase this title
- Develop business strategies by understanding the quantitative trends within the ice cream market in Asia-Pacific
- Design effective marketing and sales strategies by identifying key market categories and segments
- Identify key players within the market to plan lucrative M&A, partnerships and agreements
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