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Baby Personal Care Market in Latin America to 2014
Datamonitor, Dec 2010, Pages: 66
This databook provides key data and information on the baby personal care market covering eight countries in Latin America. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution and company share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
- Contains information on two categories:diapers and baby toiletries
- Market, category and segment level information on value and volume with historic (2004-09) and forecast (2010-14) data
- Category level company share as well as distribution share information for 2008 and 2009
- Review of the top two companies within the baby personal care market, including company overview, key facts and business description
Highlights of this title
The market for baby personal care in Latin America increased at a compound annual growth rate of 6.7% between 2004 and 2009.
The diapers category led the baby personal care market in Latin America, accounting for a share of 75%.
The leading players in the Latin American baby personal care market are Procter & Gamble Company, The and Kimberly-Clark Corporation.
Key reasons to purchase this title
- Develop business strategies by understanding the quantitative trends within the baby personal care market in Latin America
- Design effective marketing and sales strategies by identifying key market categories and segments
- Identify key players within the market to plan lucrative M&A, partnerships and agreements
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