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Bath and Shower in Egypt
Euromonitor International, Sep 2011, Pages: 23
Bar soap continued to dominate sales of bath and shower in 2010, accounting for 93% of value sales despite its low unit price. Strong sales are indeed due to the affordable nature of bar soap, which is thus purchased by all income groups. In addition, bar soap is popular due to its versatility, with many using bar soap not only for cleaning themselves but also for cleaning clothes and surfaces. The popularity of bar soap thus constrained growth for other product areas in bath and shower, with...
The Bath and Shower in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Bath and Shower market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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