Dean Foods Co in Packaged Food - World

Euromonitor International, October 2010, Pages: 34

This report analyses Dean Foods's operations in the packaged food market. It particularly focuses on the company's efforts to shift the emphasis of its operations towards major brands with significant potential for value-adding innovation. It also considers Dean Foods as a potential takeover target for world-leading dairy producer, Danone.

The Dean Foods Co in Packaged Food – World Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Packaged Food market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Baby Food, Bakery, Canned/Preserved Food, Chilled Processed Food, Confectionery, Dairy, Dried Processed Food, Frozen Processed Food, Ice Cream, Impulse and Indulgence Products, Meal Replacement, Meal Solutions, Noodles, Nutrition/Staples, Oils and Fats, Pasta, Ready Meals, Sauces, Dressings and Condiments, Snack Bars, Soup, Spreads, Sweet and Savoury Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Packaged Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Dean Foods Co in Packaged Food – World
Euromonitor International
October 2010
Scope of the Report
Strategic Evaluation
Competitive Positioning
Market Assessment
Dairy Opportunities
Brand Strategy
Operation
Recommendations

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