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Got Milk? - Mapping the Dairy Supply Chain in Developed Markets

Euromonitor International, Oct 2010, Pages: 65


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What costs lie behind the retail price of a bottle of milk? In its latest briefing on the global packaged food industry, Euromonitor International deconstructs the costs and prices paid for milk in Western Europe, from farm to processor to wholesaler to retailer. Producers and processors are coming under mounting pressure, while retailers are coming out ahead thanks to mounting consolidation. What does this mean for the future structure of the dairy industry, in Western Europe and beyond?

The Got Milk? – Mapping the Dairy Supply Chain in Developed Markets global briefing offers an insight into to the size and shape of the Packaged Food market, highlights buzz topics, emerging geographies, categories and trends and identifies the leading companies and brands. It also offers strategic analysis on driving packaged food industry trends like health and wellness, premiumisation, convenience and value-for-money and how those trends influence factors like new product developments, packaging innovations, retail distribution and retail pricing both historically and into the future.

Product coverage: Baby Food, Bakery, Canned/Preserved Food, Chilled Processed Food, Confectionery, Dairy, Dried Processed Food, Frozen Processed Food, Ice Cream, Impulse and Indulgence Products, Meal Replacement, Meal Solutions, Noodles, Nutrition/Staples, Oils and Fats, Pasta, Ready Meals, Sauces, Dressings and Condiments, Snack Bars, Soup, Spreads, Sweet and Savoury Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Packaged Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.





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