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Oral Care in Colombia
Euromonitor International, June 2011, Pages: 31
During 2010, companies continued with the introduction of more specialised products to tap different consumer segments in order to increase sales. New formulations in toothpaste for sensitive teeth, mouthwashes that offer total care and offer a solution for multiple common mouth problems and dental floss with whitening properties are some of the examples of the recently introduced products aimed to move sales in a category that is mature and requires quick innovation.
The Oral Care in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Oral Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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