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Sets/kits in Colombia
Euromonitor International, Oct 2010, Pages: 31
Sets/kits products sales are still limited in Colombia and manufacturers tried to use the economic downturn as an opportunity to push sales. Promotional activities for mass brands with an extra product offered increased while in fragrances there was a strong, if still not significant, trend towards fragrances sets in mass products. According to a manufacturer this strategy is not very successful as Colombian consumers do not want to use the same fragrance for eau de toilette and body lotion.
The Sets/Kits in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. Forecasts to 2014 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Sets/Kits market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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