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PhoCusWright's European Online Travel Overview Sixth Edition
PhoCusWright, Nov 2010, Pages: 134
The European travel market is on track for a modest recovery, led by online travel's return to double-digit growth. Yet macroeconomic factors continue to impact the overall travel market, projected to grow just 2% in 2010.
PhoCusWright's European Online Travel Overview Sixth Edition is a detailed overview of the European travel market, providing market sizing and growth forecasts through 2012. The report focuses on the European online leisure/unmanaged business travel marketplace, with in-depth analysis of six individual markets: France, Germany, the U.K., Italy, Spain and Scandinavia. The report highlights marketing, distribution and consumer trends for key travel segments, including air, hotel, car rental, tour operators, rail and cruise.
Topics include:
- Size of the European travel market and six individual country markets
- Market forecasts through 2012
- Distribution patterns by segment and channel
- In-depth analysis of all major travel supplier segments
- Trends among key travel companies
Online channels, which maintained growth throughout the downturn, are recovering faster than the overall market. But the outlook for recovery and growth varies for each regional market and industry segment.
Purchase PhoCusWright's European Online Travel Overview Sixth Edition today and gain a comprehensive picture of the European online travel market and data and analysis essential to any travel company competing in Europe.
Also available
PhoCusWrights U.K. Online Travel Overview Sixth Edition
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