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PhoCusWright's U.S. Online Travel Overview Tenth Edition: Packaged Travel
PhoCusWright, Nov 2010, Pages: 36
PhoCusWright's U.S. Online Travel Overview Tenth Edition: Packaged Travel provides an in-depth look at the current state of the U.S. packaged travel market and projects future performance, with market sizing and forecasting through 2012. The report reviews key trends, innovations and data crucial to understanding the dynamics of online and traditional vacation packagers. Topics include online packagers versus tour operator websites, the traditional agent channel, social media, and supplier packaging. The report also includes an overview of the U.S. online travel market.
After years of online packaging offsetting tour operators’ gradual declines, the total packaged travel market declined in 2008 and 2009. But the market is on the mend. Vacationers are returning, traditional vacation packagers (TVPs) are making up lost business after a dreadful 2009, and online channels are recovering more quickly. But midterm prospects are modest. Constraints on air inventory and continued overall weakness in consumer spending will hold back significant growth. The total packaged travel market will barely recover to 2006 levels by 2012.
U.S. Travel Market Overview:
To put the segment-specific trends in perspective, this report includes a comprehensive overview of the total U.S. travel market. The robust 'Overview' chapter includes market sizing and projections for the U.S. travel market through 2012, including breakouts for key online and offline distribution channels and all major travel segments.
Purchase PhoCusWright's U.S. Online Travel Overview Tenth Edition: Packaged Travel to understand the current performance and future outlook of the U.S. packaged travel market.
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PhoCusWrights U.S. Online Travel Overview Tenth Edition
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