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2011 Worldwide Advertising Agencies Industry Report
Barnes Reports, Dec 2010, Pages: 104
The Advertising Agencies Industry report, published annually, contains timely and accurate industry statistics, forecasts and demographics. The report features 2011 current and 2012 forecast estimates on the size of the industry (sales, establishments, employment) for the 47 largest world countries, such as Japan, China, India, Russia, Canada, Mexico, Brazil, Argentina, UK, France, Germany, Italy and U.S.. The report also includes industry definition, 5-year historical trends on industry sales, establishments and employment and estimates on up to 10 sub-industries, advertising services and advertising consultants.
Industry Definition
NAICS 54181: Advertising Agencies. This industry comprises establishments primarily engaged in designing and implementing public relations campaigns. These campaigns are designed to promote the interests and image of their clients. Establishments providing lobbying, political consulting, or public relations consulting are included in this industry.
Related Industries - Direct Mail Printing - Commercial Printing - Public Relations Agencies - Mailing Houses
U.S. Census Categories NAICS 54182 – Advertising Agencies is 100% comparable to SIC 7311 – Advertising Agencies
Sub-Industries - Advertising agencies - Advertising consultant
Please note, this report offers statistical information only and does not include an analysis of the figures.
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