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2011 Worldwide Marketing Research & Public Opinion Polling Report
Barnes Reports, Dec 2010, Pages: 104
The Marketing Research & Public Opinion Polling report, published annually, contains timely and accurate industry statistics, forecasts and demographics. The report features 2011 current and 2012 forecast estimates on the size of the industry (sales, establishments, employment) for the 47 largest world countries, such as Japan, China, India, Russia, Canada, Mexico, Brazil, Argentina, UK, France, Germany, Italy and U.S.. The report also includes industry definition, 5-year historical trends on industry sales, establishments and employment and estimates on up to 10 sub-industries, including market research, market analysis, educational research, consumer surveying, business research, and economic research.
Industry Definition
NAICS 54191: Marketing Research & Public Opinion Polling . This industry comprises establishments primarily engaged in systematically gathering, recording, tabulating, and presenting marketing and public opinion data.
Related Industries
- Management Consulting Services
- Marketing Consulting Services
- Accounting Services
- Public Relations Services
U.S. Census Categories
NAICS 54191 – Marketing Research & Public Opinion Polling is
- 86% comparable to SIC 8732 Marketing Research & Public
- Opinion Polling services
Sub-Industries
- Market research and public opinion polling services
- Market research services
- Public opinion polling services
- Media monitoring and analysis services
- Merchandise sales
Please note, this report offers statistical information only and does not include an analysis of the figures.
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