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The Coca-Cola Company: SWOT Analysis & Company Profile
Business Review, Oct 2010, Pages: 36
Synopsis Business Review’s The Coca-Cola Company contains a company overview, key facts, locations and subsidiaries, news and events as well as a SWOT analysis of the company.
Summary This SWOT Analysis company profile is a crucial resource for industry executives and anyone looking to quickly understand the key information concerning The Coca-Cola Company’s business.
Business Review’s “The Coca-Cola Company SWOT Analysis & Company Profile” reports utilize a wide range of primary and secondary sources, which are analyzed and presented in a consistent and easily accessible format. Business Review strictly follows a standardized research methodology to ensure high levels of data quality and these characteristics guarantee a unique report.
Scope - Examines and identifies key information and issues about (The Coca-Cola Company) for business intelligence requirements - Studies and presents The Coca-Cola Company’s strengths, weaknesses, opportunities (growth potential) and threats (competition). Strategic and operational business information is objectively reported. - The profile contains business operations, the company history, major products and services, prospects, key competitors, structure and key employees, locations and subsidiaries.
Reasons To Buy - Quickly enhance your understanding of the company. - Obtain details and analysis of the market and competitors as well as internal and external factors which could impact the industry. - Increase business/sales activities by understanding your competitors’ businesses better. - Recognize potential partnerships and suppliers. - Obtain yearly profitability figures
Key Highlights The Coca-Cola Company (Coca-Cola) is a manufacturer, distributor and marketer of non-alcoholic beverages and syrups. The company offers its products under two categories, namely, sparkling beverages and still beverages. The company’s sparkling beverages include non-alcoholic ready-to-drink beverages with carbonation such as energy drinks, carbonated waters and flavored waters. Its still beverages include non-alcoholic beverages without carbonation, such as non-carbonated waters, flavored waters and enhanced waters, juices and juice drinks, teas, coffees and sports drinks. Coca-Cola also offers fountain syrups, syrups and concentrates, such as flavoring ingredients and sweeteners. It sells its nonalcoholic beverages primarily, under brand names such as Coca-Cola, Diet Coke, Fanta, and Sprite. The company sells its finished beverage products mainly to distributors, and beverage concentrates and syrups to bottling and canning operators, distributors, fountain wholesalers, and fountain retailers. It operates in over 200 countries worldwide and offers over 500 different nonalcoholic brands. The company is headquartered in Atlanta, Georgia, US.
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