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Brunswick Corporation: SWOT Analysis & Company Profile
Business Review, July 2010, Pages: 30
Synopsis Business Review’s Brunswick Corporation contains a company overview, key facts, locations and subsidiaries, news and events as well as a SWOT analysis of the company.
Summary This SWOT Analysis company profile is a crucial resource for industry executives and anyone looking to quickly understand the key information concerning Brunswick Corporation’s business.
Business Review’s “Brunswick Corporation SWOT Analysis & Company Profile” reports utilize a wide range of primary and secondary sources, which are analyzed and presented in a consistent and easily accessible format. Business Review strictly follows a standardized research methodology to ensure high levels of data quality and these characteristics guarantee a unique report.
Scope - Examines and identifies key information and issues about (Brunswick Corporation) for business intelligence requirements - Studies and presents Brunswick Corporation’s strengths, weaknesses, opportunities (growth potential) and threats (competition). Strategic and operational business information is objectively reported. - The profile contains business operations, the company history, major products and services, prospects, key competitors, structure and key employees, locations and subsidiaries.
Reasons To Buy - Quickly enhance your understanding of the company. - Obtain details and analysis of the market and competitors as well as internal and external factors which could impact the industry. - Increase business/sales activities by understanding your competitors’ businesses better. - Recognize potential partnerships and suppliers. - Obtain yearly profitability figures
Key Highlights Brunswick Corporation (Brunswick) is engaged in the manufacture and marketing of recreation products such as boats, marine engines, fitness equipments, and bowling and billiards equipments. The company’s engine products include outboard, sterndrive and inboard engines, trolling motors, propellers, engine control systems, and marine parts and accessories. The boat offerings include fiberglass pleasure boats, luxury sportfishing convertibles and motoryachts, offshore fishing boats, aluminium fishing boats, and pontoon and deck boats. The fitness products include both cardiovascular and strength training equipments. The bowling products offered include capital equipment, after-market and consumer products, and billiards offerings such as billiards and gaming tables and accessories. In addition, the company owns and operates the Brunswick bowling family entertainment centres in the US and other countries. The company operates in several countries including the US, Australia, Canada, the UK, New Zealand, Portugal and Belgium. Brunswick is headquartered in Illinois, the US.
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